Yesterday afternoon, I sat down with my co-founder, Vanessa, to brainstorm some ideas for a potential new client.
I had spent the week trying to come up with different ideas but could only muster up one.
You see, I suck at switching context quickly. Over the last few months of building Bloomstory, I’ve been in sales and business development mode. So, it’s been hard for me to switch back to creative mode when I’ve been putting all my energy into strategising, creating leads, and selling.
I told Vanessa this and suspected the lack of creative ideas was because I had not scheduled any time to think and write. It’s been go go go in the last 6 weeks.
Vanessa said she felt similar and that she had not been able to find the time to create videos either.
It’s funny because I recently gave a lecture to undergraduate students at Birmingham City University on how I cultivate and nurture creativity at Bloomstory.
One way I do that is by encouraging the team to carve out time to create videos, music, poetry and so on outside of their work. It seems as though I struggle to take my own advice.
In the Bloomstory meeting yesterday, someone mentioned vlogmas. Around this time of the year, video creators publish a vlog, either every day or every other day, up until Christmas.
Given that I have a video presence of an awkward teenage boy trying to ask a girl out, I’m not going to film myself. I am, however, going to write to you guys every weekday until Christmas.
Call it writemas?
I can’t believe we’re in December already. This year has passed by too quickly, but a lot has happened. I’ll give you the full update at the end of the year, in that weird purgatory period between Christmas and New Year’s.
It feels like it was only last week I left London to start PhinPhin.
I remember the terror I felt leaving everything behind and not knowing if I could figure things out.
But here I am, over 2 years later, still terrified but fucking excited to wake up and work on Bloomstory every day.
Even with the setbacks, which we’ve had a string of this week, I have faith that the future version of me can figure it out.
Fingers crossed, I can share a big win with you guys by the end of the year.
Speak to you tomorrow,
Jason.
P.S. Writemas will be close to raw stream-of-consciousness writing with minimal editing. So, I apologise in advance for the typos, half-baked thoughts and messy nature of things.